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Page 7 ASSOCIATIONINSIGHT Portable Sanitation Association International News BIWEEKLY EDITION JANUARY 8, 2020 Barry Knows Business By Diane Riggs, PSAI Communication Manager Need some advice about your portable sanitation business? Attendees at the 2020 PSAI Convention and Trade Show have two chances to gain wisdom from business expert Barry Moltz. Barry will present a pair of sessions on Thursday, March 26. "Small Business Hacks" starts at 9:15 am and "Getting Your Business Unstuck" runs from 11:30 am to 12:30 pm. About Barry Barry Moltz is an experienced entrepreneur who has started up and sold several businesses. And when he says he is experienced, Barry means that he's had his share of successes and failures. He's been fired more than once and even gone out of business. All of this experience created some wonderful learning opportunities, and Barry has authored seven books to help other entrepreneurs around the world benefit from the lessons he has absorbed over the years. His two most recent publications are the basis for the two sessions at the Convention and Trade Show. Small Business Hacks Barry's latest book, Small Business Hacks: 100 Shortcuts to Success, came out in paperback just a year ago. In the book, Barry and co-author Rieva Lesonsky offer a guide to help small companies tackle the many tasks of running a business more efficiently. Hacks are included for starting a business, handling management issues, working with technology, managing money, and more. For his first session at the PSAI Convention and Trade Show, Barry will cover the 25 best tips, tricks, and workarounds to help small business owners accomplish critical tasks in seven steps or fewer. You will want to be awake for this high-speed presentation! Getting Unstuck Businesses don't run on autopilot, and owners cannot assume that a sales strategy from two years ago will still be effective today. Published in 2014, How to Get Unstuck: 25 Ways to Get Your Business Growing Again, is aimed at businesses that fall into a tiring holding pattern and need to find ways to break out. For those attendees who want to take their business to the next level, this second Convention and Trade Show presentation from Barry will identify six ways that businesses tend to get stuck and how to get out of the mud. In this information-packed session, Barry will discuss ideas for sales, marketing, finance, personal productivity, employee management, and customer experience. …Continued on page 21