Issue link: http://psai.uberflip.com/i/1179108
W EEKLY EDITION OCTOBER 23, 2019 Adv an ta ge s of Asso ci at io n Eve n ts By Todd Ginter , PSAI Marketing Manager…continued from page 1 I could easily write this article and menti on many if not all of the M ember benefits you may not be using or even be aware of. However, that is an article for another day. I would like to concentrate on something that a ssociations thrive at which all members should be engaged in. Attending events. You may be a business owner who believes that your schedule is so demanding that the thought of taking time out for an event is out of the question. Of course you are busy and making it to an event can be tough, but one thing that attending an associatio n event can do is to help make sure there isn't a day in the near future when you are not so busy. One thing to always remember about business events across the world is that they keep growing and remain popular. This is likely due to the fact that many a ttendees are repeat visitors and each year new people make it a point to attend. Besides a lack of time, many people stay away from business events and trade shows because of a feeling that they are only about networking. It is understandable that some p eople are just not comfortable with networking. However, what makes business events worthwhile is that they go well beyond networking. While networking and meeting new business contacts is extremely important, there are other ways events can be successful for you. Here are five reasons you should be attending industry events. Educational opportunities Take the upcoming PSAI Nuts & Bolts Educational Conference, as the event name will tell you, it is focused on learning. Regardless of how experienced you are in the portable sanitation industry, everyone can learn new things. When the association of the industry that you have a business in works tirelessly to educate you for the sole purpose of making your business more successful, why would you not want to be there? Every year hard work is put in to find ing the best speakers and topics to make association events the most useful to attendees. P AGE 18 CONTINUED ON PAGE 1 9