W EEKLY EDITION JULY 4, 2018
P AGE 5
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New Titanium Membership Levels Bring Opportunities for your
Company ….. continued
By Karleen Kos, PSAI Executive Director and Rand Retterath, PSAI Marketing Director
Your as s ociation B oard members meet frequently to gauge the state of the industry and the marketplace. Board
members and the committees that advise them are ALWAYS evaluating the benefits and competitive advantage
of your membership. Based on emerging business models and needs, the board determined that now was the
time to roll out the new Titanium membership level.
Remember, different businesses need different strategies. Ask yourself:
• How do we connect with customers and employees?
• What messages do we con vey both to them and to our competition?
• What is our value proposition?
• How do we distinguish ourselves?
• How do we deliver on market promises?
• How does our PSAI membership support and enhance these strategies?
• Are we right - sized in our PSAI membership leve l, given this information?
The PSAI seeks to incorporate these considerations into all the programs and benefits it creates for members,
whether the company is an operator or a supplier. Within its membership packages, the PSAI bundles the most
popular va lue components for your convenience and cost - savings. There is no one - size - fits - all membership
solution. That's why we offer different levels with different benefits and price points. You choose what's right for
you. The new titanium level is simply a new, more robust bundle aimed at meeting the ever changing needs of
companies in the portable sanitation industry.
Operator Members who choose the titanium level will receive all benefits available to bronze, silver, gold, and
platinum Members with the following upgrades and highlights:
• 20 complimentary registrations in the Basic Service Technician Training Course and Certification Exams or
up to 20 renewals. If you live in a state like Georgia or Illinois, you need this credential for each of your
service technicians. In other areas, the training and credentialing can help increase the quality of the your
drivers' work and decrease mishaps - a real competitive advantage
• 20 re gistrations for both the Nuts and Bolts Educational Conference and the PSAI Convention and Trade
Show. That's 40 total tickets to the PSAI's signature events – a great way to educate and reward your team.
• Up to 50 location listings on PRO Finder so your cu stomers can find you in all the areas you serve
• Logo to appear on the PSAI website with hyperlink
• An ad on the PSAI website and other appreciation call - outs throughout the year.
• 25% discount on additional purchases
Supplier Members who choose the titanium level will receive a ll benefits available to bronze, silver, gold,
and platinum Members with the following upgrades and highlights :
