10 Tips to Better Pricing: Start Generating New Profits and
Growth on Monday Morning
by Rafi Mohammed, PhD, author of The Art of Pricing
2018
PSAI Convention and Trade Show Keynote Speaker
Since
pricing is an underutilized strategy, it is fertile ground for new profits. The beauty of focusing
on pricing is that many concepts are straightforward to implement and can start producing profits
almost immediately.
What better pricing windfall can your company start reaping tomorrow morning?
Rafi Mohammed, Ph.D. is the author of The Art of Pricing (Crown Business) and The 1% Windfall:
How Successful Companies Use Price to Profit and Grow (HarperBusiness).
- RM
WEEKLY EDITION MARCH 27, 2019
PAGE 9
